3 Ways to Engage in UGC: Word-of-Mouth for the Digital Age
If you haven’t yet made good use of User Generated Content, or
We tell stories. Not just to fill space or because it’s trendy.
We tell them because we believe it is the best way to deliver a message that makes an impact. Building brand awareness. It’s in the words, the pictures, the sound…connecting and resonating with a target audience.
A lot of communications companies, marketing firms, and PR agencies promise strategy but simply come up with a list of tactics…that may or may not work. For Pickett & Associates, “strategy” means we begin with research about your company and, most importantly, your customers.
Entrepreneurs, CEOs, and executive directors must be able to show a return on investment for their efforts — marketing and strategic communication are no exception. By starting marketing and communication efforts with measurable objectives, ROI is delivered front and center.
Get Clear About Your Brand Pillars vs. Content Pillars
You might have a logo, website and marketing strategy, but if you
Best Practices to Build Your Mailing List
When we talk about getting back to tried-and-true marketing tools, nothing seems