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P&A Blog

The inside scoop on best practices, trends & real-life stuff.

Influencers as a Social Media Strategy

Do you have that friend you go to for book recommendations, date

Paid Social Media Posts?

Are you considering paid social media posts? To pay or not to
building community

Community Building through Social Media

Community building is the heart of the matter. In our last “22

Speak Up or Keep That to Yourself?

The word “Dumpster Fire” has been awarded a whole new meaning in

Social Media Engagement for the Win!

Social media engagement is a buzzword that marketing folks like to throw
social channel promotion

Promote Your Social Media Channels

You’ve got the content dance down and feel like the world is

Creating Your Social Media Content

When you are scrolling social media, what draws you in? Humor? Videos?
timing social media

Timing is Everything … Especially in Social Media

Once you have established your social media platforms, you are ready for

Setting Up Social Media Accounts

If setting up your social media accounts for business has you flummoxed,

Strategic Approach + Measurable Results