Skip to content

P&A Blog

The inside scoop on best practices, trends & real-life stuff.

Words Matter: Putting People First

Why do words matter? It’s about putting people first. A note from

Hyper-Personalization through Artificial Intelligence

The last few years, we’ve seen hyper-personalization take the marketing world by

Streamlined Marketing Through Website Interface

Earlier this year, we wrote about the importance of Customer Experience, or

Crisis Communication Plan is Essential for All Organizations

If we’ve learned anything in the last four months, it is that

Why “Family Friendly” is Good for Business

I have been the major breadwinner for my family since 1991. And

A Closer Look at the Importance of CX

The other day, I visited IKEA to buy furniture for a new

Top 10 Marketing Strategies for 2020

This year, Pickett and Associates is celebrating 10 years of serving the

Who Has Your Social Media Password?

If you consider social media an important part of your marketing strategy

2018 Color of the Year: This is No Shrinking Violet

A new year has begun, and with it, a new Color of

Strategic Approach + Measurable Results