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It’s Still About the Story
So maybe the technology has evolved, but in all my years of being a journalist, publisher and PR pro, one thing has not changed — effectively promoting your business, issue or cause is still all about telling the story. When you need your story to be told effectively and to the right audience, contact Pickett&Associates.
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New Media Meets Old
Remember those days when we had to get up to change the channel? Just as that has changed, so have best practices for effective media and public relations. The days of waiting for traditional print or broadcast media to tell your story are over. Contact Pickett&Associates about taking control of new media to build awareness and demand.
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The Old “Smart Phone”
Today’s kids are playing with smart phones, not phone cans. If your business hasn’t matured to using the power of the Internet to build relationships, then your marketing program needs a makeover. Pickett&Associates provides a strategic approach to using mobile marketing and social media to help businesses meet their strategic goals.
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Your Success is Our Success
Pat Pickett is an accredited PR pro, journalist, publisher — and eager to tell your story. “The fundamental philosophy of Pickett&Associates is to foster mutually respectful relationships while delivering strategically based public relations programs,” Pat says. Contact her today if you want an authentic and reliable communications partner.
Our Work Speaks for Itself.
Relevant Content Increases Web Traffic
Launch
Serving more than 20 percent of Indiana’s population within an eight-county territory, CICOA Aging and In-Home Solutions is the state’s largest Area Agency on Aging, and one of 700 such agencies nationwide. This private, not-for-profit organization was established in 1974 to oversee state and federal funds and private donations for the purpose of providing information, advocacy and support services to older adults, people with disabilities and caregivers. Among its many valuable programs and services, CICOA and its network of providers offer an aging and disability resource…
Telling the Story with PR, Social Media
Launch
Owned and operated by Kelly Nicholls, the cleverly named Necklust is a small online company that sells uniquely beautiful necklaces and sterling silver charms that express what many women are already secretly thinking. Kelly seeks to strike an honest and funny chord with her mainly female audience through sassy messages such as “I dumped him first!” and “New baby, no sleep!” Kelly personally designs each charm, then sends it off to a metal artist (and former Indianapolis resident) in Utah for engraving. When the pieces…
Establishing Clients as Subject Matter Experts
Launch
Founded by Randy Sorrell in 1993, Surroundings by Natureworks+ provides Central Indiana with expertise in landscaping trends and remodeling strategies. Their experience spans landscape design and installation, custom patios and pergolas, sunrooms, screened porches, minor kitchen facelifts and basement build-outs as well as being trusted handyman service. Randy is involved in the Carmel Chamber of Commerce and active in several community organizations including PLANET (Professional Landcare Network), BAGI (Builders Association of Greater Indianapolis) and the Indiana Landscape Association. Opportunity/Challenge As a leading luxury living space…